Meta lets you reach people based on interests, behaviors, demographics, and intent — even job titles or life events. It’s not just targeting — it’s precision matchmaking for your business.
With billions of users scrolling every day across Facebook, Instagram, and Messenger, your audience is already active. Meta gives your brand front-row visibility where attention lives.
You don’t need a massive budget to see results. Meta’s algorithm helps you scale smart — optimizing for performance, not just spend, so every dollar works harder.
Without strong targeting, even the best creative won’t convert. This lays the foundation for who sees your ads — and how relevant they feel.
You only have 1–2 seconds to stop the scroll. Messaging + visuals are what make people actually engage — and your unlimited revisions are a huge plus.
Testing helps you avoid wasting budget. This is where you discover your winning formula — and scale confidently.
Ongoing optimization ensures your campaigns don’t just run — they improve over time. Essential for long-term performance and budget control.
This is the pre-work behind targeting. It makes sure your strategy is aligned with real customer behavior — but it’s more backend than directly visible to the client.
Still important, but more about fine-tuning. Helps you trim wasted spend and improve efficiency once your main systems are in place.
Lucas
Aquatiz International
Smart Toiletries & Bathroom Appliances
Working with Ads Catalyst has been a game-changer. Cher Wei helped us run both Google Ads and Meta Ads campaigns that actually delivered. Through his remarketing strategy and demographic targeting on Meta, we started seeing more inquiries from the right audience — people genuinely interested in our smart toilet systems.
Esther
Inspire Immigration
Immigration Consultancy
Huge thanks to Ads Catalyst for transforming our lead generation. With Cher Wei’s help on our PR application campaigns, we saw a sharp drop in CPC while attracting much higher-intent leads. His Google Ads strategy was very good — we’re now getting consistent and quality enquiries from clients who are ready to apply. Way to go.
Brian
Singpath Immigration
Immigration Consultancy
Thanks to Cher Wei, we managed to significantly lower our cost-per-click and attract higher intent leads for our PR and citizenship application services. His expertise in Google Ads helped us optimize our budget while improving overall lead quality. Highly recommended.
Ze Yong
Absolute Kinetics Consultancy
Training / Education Company
Cher Wei helped us tremendously with both SEO and SEM. Thanks to his strategies, we now rank #1 on Google for our most popular courses — CSOC and BCSS. On the SEM side, our Google Ads campaigns have seen an incredible return on ad spend. His guidance delivered real, measurable results.
We’ll walk you through proven digital strategies you can start using right away.
